International Children’s Day of Broadcasting 2010

All Rights, All Children!

Monday, 1 March, 2010: In conjunction with International Children’s Day of Broadcasting (ICDB) on Sunday, 7th March 2010, ERA, MY FM, hitz.fm, THR Raaga and UNICEF are celebrating children and giving them the golden opportunity to ‘voice out’ through broadcasting! This is an international event by UNICEF, aimed at inspiring broadcasters around the world to create channels for more children in more circumstances to speak out and be heard. What better way to create awareness in their communities and influence decision-making, than by going on radio!

In this regard, ERA, MY FM, hitz.fm and THR Raaga, reaching out in all four main languages, are opening the doors to their studios to let young ones join them in counting down the charts, and rule the airwaves. The kids also play announcers and ask the ‘real’ announcers questions. Who knows, maybe the ‘real’ announcers can learn a few things from the kids!

Be sure to tune in to the children with our participating announcers Reza (ERA), Dina (ERA), Jack Lim (MY FM), Jin (hitz.fm) and Revathy (THR Raaga) on 6 and 7 March.

Below is the list of programmes on the stations.

Station Programme:

ERA, Sat, 6-Mar, 12pm - 4pm
Carta ERA 40 with Reza and Dina
ERA, Sun, 7-Mar, 8pm - 12am
Carta ERA 40 with Reza and Dina (repeat)

MY FM, Sat, 6-Mar, 10pm - 12pm
MY Astro Chartshow
MY FM, Sun, 7-Mar, 3pm - 4pm
Interview with Jack Lim
MY FM Sun, 7-Mar, 6pm - 8pm
MY Astro Chartshow (repeat)

hitz.fm Sun, 7-Mar, 10am - 12pm
hitz hot 20 with Jin

THR Raaga, Sun, 7-Mar, 2pm - 3pm Top 10 hits Chartshow with Revathy
THR Raaga, Sun, 7-Mar, 3pm - 4pm Interview with Aanantha and Uthaya

For more information on ICDB 2010, visit http://www.unicef.org/malaysia/media_icdb2010.html


ERA
ERA announcers Reza and Dina can’t wait to welcome children that will enliven the ERA studio on the Carta 40 ERA this Saturday.

“Often times we hear people say that children are the precious generation, and that we need to take care of them as well as possible. In this respect, we need to reflect on whether what we have done this far is enough, not only to protect the children, but to provide a place and opportunity for them to learn and play. My experience as a kindergarten teacher in the past has also taught me that there is a lot that we can exemplify from the natural characteristics of a child that is cheerful and positive,” says Reza.

Dina adds, “Carta 40 ERA’s exclusive edition in conjunction with International Children’s Day of Broadcasting 2010 promises something fresh. We will hear how a child that we always assume doesn’t know much, actually has the potential to provide an interesting dimension to a radio programme. Who knows, maybe we can use their new ideas in the times to come!”.

Log on to www.era.fm for more information.

MY FM
MY FM is proud to be a part of UNICEF’s initiative of supporting children’s rights through the “TUNE IN TO ME” programme, in conjunction with the International Children’s Day of Broadcasting 2010. To give the children the opportunity to express themselves through radio, what better way to express their excitement by counting down hit songs on the popular MY ASTRO Chartshow. Jack Lim is also on the hot seat for the children to interview and bombard with questions. Reversing the roles, hear them take on the airwaves and listen to what they have to say. Jack Lim of MY FM Breakfast Show is excited to embark on this project and exclaims, “The children are our future generation and we must take heed of their opinions and concerns. Having children of my own, I understand how important it is for them to grow up in a healthy environment where there is open discussions and positive feedbacks”.

Log on to www.my.com.my for more information.

hitz.fm
The hitz hot 20 chart show is the most awaited programme on hitz.fm on the weekends, arguably the most popular English chart show too! Anchor of the show, Jin, says it is only right that hitz.fm as the No. 1 hit station to give young Malaysians the opportunity to be heard.

“This weekend, we will let the kids take over the studio give them an early exposure to the world of radio broadcasting. Besides learning a thing or two, putting them in the limelight with also help the children build ambitions and self-confidence. I’m definitely very excited to see how everything will turn out - hopefully I can get my studio back after that!” says Jin, who looks forward to more interesting collaborations with UNICEF in the future.

Log on to www.hitz.fm for more information.

THR Raaga
Look forward to kids counting down hit songs on the popular Raaga TOP 10 Hits.
Revathy will be treated as a guest artist on the day. Her first job as a primary school teacher and her love for kids has drawn her to this campaign. She pledges the kids will have an experience of a lifetime. Aanantha and Uthaya will also be on the hot seats for the children to interview and drill them with questions. It is a show you certainly would not want to miss.

Log on to www.thr.fm for more information.